Timeline of Design Periods

Yr 10 GCSE project

Design Movements

The Aesthetic Movement

10/11/1870 - 10/11/1920

This design was inspired by the Japanese woodcuts and Eastern furnishings. It represented the natural and beautiful Anglo-oriental style. This style was mainly focused on interiors and object to improve the quality of life. This style was a mixture of many styles and although it had a lot of different styles there was a great amount of Japanese style in it.

Futurism

10/11/1909 - 10/11/1930

One of the first Radical design Movements. Written and printed designs often featured Roman Numerals, typography and repeated icons. This was an italian modern art movement. The Futurism art movement included technology, modernity, speed, violence and youth. The Futurism movement all sprung off poet Filippo Marinetti’s Futurism Manifesto. The Futurism art movement, was not an art which was mainly done by paint. It included all fields of creativity, including architecture, literature, textiles.

International Style

10/11/1920 - 10/11/1980

This style was named after an exhibition in New York called the International Exhibition of Modern Architecture hald at the Museum of Modern Art in 1932. It was initially industrial and strong yet it was softened later. Hitchcock's and Johnson's aims were to define a style of the time. They identified three different principles: the expression of volume rather than mass, balance rather than preconceived symmetry and the expulsion of applied ornament.

Art Deco

10/11/1920 - 10/11/1939

Application of simple, geometric design and common combinations of bright vibrant colours and solid shapes. Art Deco is a design style which originated from France, Paris and spread internationally during the 1930's, into the World War II era, The style influenced all areas of design, including architecture and interior design, industrial design, fashion and jewelry, as well as the visual arts such as painting, graphic arts and film.

Streamlining

10/13/1930 - 10/13/1960

Streamlining is an art that is Sleek, rounded and smoothly finished. Some examples are transport ships, trains and air crafts. The finished product will always look sleek, modern and appealing. Streamlining was a late type of the Art Deco design style which started to take over during the 1930s. This style was really all about and emphisized in the rounded edges.

Radical Design and Anti Design

10/13/1968 - 10/13/1978

In Italy, in the second part of the 1960s, the design avant-gardes entered a new period of construction named "Radical". Probably the most well known result of such avant-garde period is the very famous installation called "Superarchitettura", made in Pistoia in 1966. This style came just before post modern design

Memphis

10/13/1981 - 10/13/1988

Memphis design is a reaction to international style. Blurred boundaries of design through highly decorative forms, bold colours and pattern. Draws on pop culture, mass produced objects, games, sci fi and media products.

Digital Design

10/13/1984 - 10/13/2011

Rise of digital technology transformed design due to the ability to research, model, test, form and enhance design. Blurred the definition of artist, film maker, musician and animator.

Art Movements

Pop

10/13/1958 - 10/13/1972

Pop art was a foundation of post modernism. Materials that were used were things like disposable materials etc. Pop art is an art movement that became apparent in the mid 1950s, in Britain and in the late 1950s in the United States. This style of art was mainly aimed at the younger generation as it was fun, hip and interesting. It was all about getting a normal everyday picture and turning into something that was bright, eye catching and allerting. Pop art generally used bright colours.

Postmodernism

10/13/1978 - 10/13/2011

Postmodernism questioned the emphasis on logic, simplicity and order, suggesting ambiguity and contradiction have a place. It aims to establish emotional connection with artist. Diverse and ever changing. In general, movements such as Intermedia, Installation art, Conceptual Art and Multimedia, particularly involving video are described as postmodern.