IDEO Case Analysis

Palm Pilot

Launch of Palm Pilot

3/1/1996 - 3/2/1996

Palm V ("Razor")

IDEO starts on project "Razor"

9/15/1996 - 9/16/1996

Phase I

3/1/1997 - 5/1/1997

Phase II

5/1/1997 - 9/15/1997

Phase III / IV

9/15/1997 - 9/15/1998

Shipment

2/1/1999 - 2/2/1999

Handspring Visor

Handspring project starts at IDEO

6/1/1998 - 6/2/1998

Expected ship date

10/1/1999 - 10/2/1999

Christmas shopping season

11/1/1999 - 12/25/1999