with his family and developed an interest in the local museums and for the arts.
attended a two year program in applied graphic arts. He learned typesetting, linocut and woodblock printing.
hand composing. It was here that he first became familiar with Swiss typography and was soon an avid enthusiast.
Regarded it as "an impenetrable, cloister-like fortress," but later grew to appreciate his education.
intended to "challenge revered conventions and still respect the traditions and philosophies of Basel."
Swiss type journal. Experiments with stretched out letterspacing and stepped text blocks.
Explores the essence of Swiss Style while offering alternatives.
Ignites postmodern aesthetic in graphic design
Referring to Weingart's former students April Greiman, Dan Friedman, and Willi Kunz
Based on teachings at Basel School of Design
on teaching typography at the Basel School of Design
480 page monograph about his life's work.
Begins trend of scanlines in logos
Signals the end of Modernist Architechture
Hand scrawled and cut-and-paste type typical of punk rock aesthetic.
becomes Germany's largest design firm
becomes longest running ad campaign in history