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Incorporation, awards and announcement of major plans
06/16/1903
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Ford Motor Company (Ford Motor) is incorporated in Detroit, USA with 11 business associates and $28,000 in capital
1967
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Establishment of Ford Motor in Europe
1999
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Produce annual Sustainability Report since 1999 to offer the public a comprehensive view of Ford's progress on environmental, economic and social issues
2003
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Establish Driving Skills for Life, along with the Governors Highway Safety Association and a panel of safety experts
2007
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Leadership team was reorganized, positions were streamlined and some people were promoted to head unified global operations
2007
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Appointed the automotive industry's first senior executive dedicated to sustainability and formed the Transformation Advisory Council, a group of "nationally known thought leaders from outside Ford" to provide guidance about future technologies and global trends
2007
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Mulally developed the ONE Ford business transformation plan designed to create a leaner, more efficient global enterprise and return Ford to profitability. The plan focuses on four priorities and have remained virtually unchanged
2007
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Reached four-year collective bargaining agreement with United Auto Workers Union on provisions for reduced retiree healthcare costs, more competitive wages and benefits and improved operational flexibility
2010
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Organized Swap Your Ride campaign annually since 2010 and its advertisements were 48% more memorable than average sales events advertisements
06/2011
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Announced plans to increase worldwide sales 50% by 2015. Plans include launching 8 new vehicles by 2015, tripling its number of dealerships by 2016, discussing with Gujaret state government to establish a second plant, spending $1.6 billion in China to build four factories and triple product lineup etc.
06/2011
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Newer retail vehicles earned above-segment-averages fuel efficiency ratings and the F-150 is the only large pickup that received both Initial Quality and APEAL awards. Ford outperformed GM, Chrysler, Toyota & Honda, and Lincoln scored highest among domestic luxury brand
07/29/2011
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UAW president, Bob King wants automakers to share their newfound profits with workers by trading wage increases for profit sharing programs. King wants a seat on Ford's board of directors and talks have ensued
Change in either CEO, President, Board of Director or Board Committee Chairpersons
06/16/1903
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Henry Ford incorporated Ford Motor Company
1915
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Edsel Ford joined the company, assuming responsibility for the business side of the company
1919
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Purchased all outstanding shares for $105,820,894 and made Ford Motor a family-owned business
1919
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Edsel became president of the company
1943
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Edsel passed away
1944
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Henry returned from retirement to lead the company
1945
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Henry resigned at age 82 and Henry Ford II succeeded as the president and CEO of company
1960
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Henry II took up as the chairman of the board of directors
1960
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Henry II stepped down as president
1979
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Henry II stepped down as CEO
1980
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Henry II served as chairman of the finance committee
1987
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Henry II passed away
12/31/1998
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Bill Ford became chairman of the Board of Directors
1999
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Jacques A. Nasser, with 31 years of experience with Ford Motor, took over as CEO
07/2001
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Bill Ford took over as CEO
07/2001
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Jacques A. Nasser resigned from company
09/2006
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Alan R. Mulally took over as President and CEO
09/2006
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Bill stepped down as President and CEO
Key profits and losses and position in the automotive industry in terms of market share
1914
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Produced 308,162 cars, more than all other US automakers combined
1945
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Ford’s US market share slipped to number three, behind General Motors (GM) and Chrysler
1950
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Ford Motor recaptured number two position
1974
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Sales of larger, heavier and less-fuel efficient vehicles decline while sales of Japanese imports such as Toyota, Honda and Nissan, which met the new fuel efficiency standards, increased
1988
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Achieved 22% market share in the US automotive industry, the largest in ten years
2005
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Reported $2 billion earnings was in fact a 42% decline from its 2004 profit of #3.5 billion, with international sales in Europe, Asia and other areas offset by $1.6 billion loss in North American operations
2006
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Posted a loss of $12.6 billion in 2006
12/2006
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Raised $23.6 billion in loans by using many of its North American assets as collateral, including the Ford logo
2007
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Fell to #3 position in the US vehicle market for the first time since the Great Depression, behind GM and Toyota
2008
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$14.7 billion loss, highest in its 105-year history
2009
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Profit of $2.7 billion, first in four years
02/2010
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Passed Toyota to regain the #2 position in terms of vehicles sold in the US, with GM being the first. Every region for Ford was profitable, especially North America
06/2010
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Ranked #8 on Fortune Magazine's Fortune 500 list of America's largest companies
12/2010
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For the first time in more than 50 years, Ford outsold GM (in overall) and at the end of 2010, Ford was the best-selling automaker in Canada
03/2011
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Have reduced its debt by $17.5 billion
06/2011
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Reduced outlook for US sales in 2011 with a lower second quarter compared to the same period in 2010
06/2011
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Following 2 weeks after the global expansion plan announcement, share price fell 23% since January 1 to $12.65, the lowest level in 2011
06/2011
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Ranked #10 on Fortune Magazine's Fortune 500 list of America's largest companies
Change in value chain primary and supporting activities, and resources, such as new physical facility, product launches, large-scale recruitment or retrenchment, recruitment of key personnel and wage changes
06/16/1903
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Debuted Model A, amid offerings from 87 other car manufacturing companies in the USA.
12/08/1908
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First Model T
1914
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First moving conveyor belt introduced at Ford's Highland Park plant
1914
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More than doubled the existing minimum wage per day to $5
1916
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Increased production and lower production price from 20,277 cars at $780 each in 1910 to 585,388 cars at $360 each
1917
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Construction of the Rouge manufacturing plant
1938
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Entered the medium price market by debuting the Mercury brand
1945
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Henry II hired the “Whiz Kids” to create a sophisticated management system including accounting and financial controls
1982
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Responded to sales decline by cutting its workforce and closing plants
1988
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Introduce Ford Taurus and Mercury Sable
1997
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Began making a minibus line in China, before GM produced any vehicles for the Chinese
08/2001
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Retrench estimated 10% employees using early retirement incentives
2002
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Close three North American assembly plants, cut 35,000 worldwide jobs and discontinue four vehicle models, namely Ford Escort, Mercury Villager, Mercury Cougar and Lincoln Continental
01/2006
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Large-scale cost-cutting plans up to 2012 as part of a massive restructuring plan called “The Way Forward”, designed to reverse the $1.6 billion loss
12/2006
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Under Ford’s Executive Business and Technology Review (EBTR) program developed in 2006, Ford senior purchasing leaders and their engineering counterparts meet regularly with key suppliers to share Ford’s strategies
in great detail
2009
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Introduced Transit Connect commercial vans, a highly popular series in Europe, to fleet customers
01/2011
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Made a series of recalls for Lincoln and Ford vehicles, resulting quality ratings to drop from #8 to #17 and #5 to #23 respectively
07/2011
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Boston, Chicago, New York, Philadelphia approved the Transit Connect Taxi, which are powered by lithium ion batteries, for use
Acquisitions, Collaborations, Consolidations, Public Listing, Sales and Spin-offs
1922
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Ford Motor bought Lincoln Motor Company
1956
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Ford Motor went public, offering 10.2 million shares in the largest stock issue at that time
1979
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Consolidation of US, Canadian and Mexican operations into its North American Automotive Operations
1979
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Purchased a 25% share in Mazda
1989
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Purchased luxury European brands such as Aston Martin and Jaguar
1999
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Purchased Swedish automaker Volvo and formed Premier Automotive Group (PAG)
2000
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Purchased Land Rover from BMW
2000
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Spun off its automotive systems supplier Visteon
2001
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Combined car and truck engineering groups
2005
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Reduced number of suppliers to create the Aligned Business Framework (ABF) and entered into long-term agreements with select diverse group of strategic global suppliers that help improve Ford quality and lower development and production costs
2007
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Sold Aston Martin
2008
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Sold Jaguar and Land Rover
2010
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Discontinued the Mercury brand and gave dealers permission to sell remaining new Mercury vehicles under the used vehicle category
03/2010
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Sold Volvo to China's Zhejiang Geely Holding
12/2010
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Consolidated dealerships by reducing the number of retail outlets
07/2011
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Signed an agreement with Azure Dynamics Corp. to install plug-in hybrid powertrains in the trucks.
10/1973 - 10/1974
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Gas prices quadrupled over the span of a few months which the Middle Eastern OPEC nations' embargo to the US
09/11/2001
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Terrorist Attack in New York
08/07/2007 - 12/31/2008
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Worst financial crisis since the Great Depression
04/11/2011
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Fukushima, Japan earthquake, nuclear and tsunami
07/2011
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Obama administration and the auto manufacturers enter negotiations over new environmental standards