Intro to Mass Media Final

Main

papyrus used as writing surface

2400 BC

first newspapers (Rome)

59 BC

books made mass media form bc of printing press

1456

printing press invented Germany

1456

Protestant Reformation (1st demo of power of printing press

1520

Ben Day-penny press

1833

US patent on phonograph-Thomas Edison

1877

US patent of film camera held by Thomas Edison

1893

actually invented by William Dickson- work for hire law gave Edison the patent

yellow journalism (William Randolph Hearst & Joseph Pulitzer)

1895 - 1910

KDKA 1st radio station, Pittsburgh

1920

first radio network NBC

1926

fed govt begins regulating radio-too many stations, not enough frequencies

1926

jazz singer brings sound to movies

1927

Fireside Chats w FDR, War of the Worlds, 1st demo of power of radio

1930 - 1940

The Studio Years (quick assembly line production of films)

1930 - 1948

The Great Depression & radio

1930 - 1933

drove magazines from news & orientation format to entertainment & escape

FM invented by EDWIN ARMSTRONG

1933

color tv & double features in response to Great Depression

1933

Gone with the Wind, The Wizard of Oz (famous year for movies)

1939

popular introduction of tv

1948

tv introduced

1948

changed quality of films, took more time to make films

Special Futuristic Projects Group by Eisenhower

1950 - 1960

Marlon Brando-reality films

1950 - 1960

decline of general interest/broad appeal magazine

1950 - 1960

afternoon/evening newspaper decline

1950 - 1955

tv

tv coast-to-coast

1951

Allen Freed coined term "rock and roll"

1951

debut of COLOR TV

1954

Rock and roll played by stations

1955

Rock and Roll

1955 - 1970

DJs set stations apart

1955 - 1970

British Invasion altered rock and roll

1964

protest songs began decline of rock and roll

1967

protesting Vietnam War

great new directors Spielberg, Lucas

1970 - 1980

All in the Family broke the molds

1971

Ted Turner creates SUPERSTATION

1976

FM SURPASSES AM # OF LISTENERS

1978

great variety/creativity to film

1980 - 1990