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Priceline

1997

Priceline founder Jay Walker launches Priceline.com with its famous Name Your Own Price service. This service earned Priceline.com a first time patent denoted as “buyer-driven eCommerce” in the USA.

IPO

1999

Priceline undergoes initial public offering and reaches $12.9 billion market value on the first day, the highest first day value for a corporation at the time.

Jay Walker Steps Down

2000

Priceline founder Jay Walker steps down from Priceline Board of Directors.

Profitable

2001

Priceline becomes profitable.

Jeff Boyd Becomes CEO

2002

Jeff Boyd is named Chief Executive Officer of Priceline.

Enters the Retail Air Space

2003

Priceline moves beyond its Name Your Own Price service and enters the retail air space.

TravelWeb

2004

Priceline enters the retail hotel business by acquiring a majority stake in TravelWeb.

ActiveHotels

2004

Priceline acquires ActiveHotels.com, a leading online hotel booking service in Europe at the time.

Bookings

2005

Priceline acquires Booking.com, the leading hotel booking website in Europe and world’s largest accommodation website today and combines it with ActiveHotels.com.

Agoda

2007

Priceline acquires agoda.com, an Asia-based leader in hotel accommodations.

S&P 500

2009

Priceline is added to the S&P 500 index.

World's Largest Online Hotel Reservation Service

2010

Priceline surpasses Expedia to become the world’s largest online hotel reservation service.

TravelJigsaw

2010

Priceline acquires TravelJigsaw, a multinational rental car service which is known today as rentalcars.com.

Priceline Ventures

2012

Priceline launches Priceline Ventures to invest in small growth companies that align with its strategic interests across the Priceline businesses.

KAYAK

2013

The Priceline Group acquires global travel search tech company KAYAK.

The Priceline Group

2014

Priceline changes its name to The Priceline Group to reflect its evolution as a company with multiple independently-operated brands.

OpenTable

2014

Priceline acquires OpenTable, a website that allows customers to make online reservations for restaurants.

ASDigital

2015

The Priceline Group acquires ASDigital, a leading provider of restaurant table and reservation management solutions based in Australia.

PriceMatch

2015

The Priceline Group acquires PriceMatch, a leading cloud-based data and analytics solution for hotels.

Top 25 Most Innovative Company

2015

The Priceline Group is named by Forbes as one of the top 25 most innovative companies in the world.

RocketMiles

2015

The Priceline Group acquires RocketMiles, a Chicago-based company that allows travelers to book hotels while earning frequent flyers airline miles.

World's Most Innovative Company

2016

Ranked by Fast Company as a “World’s Most Innovative” company.