Product Development Delivery Timeline

This shows the deliverables required for a product launch from the field development perspective

pawFest 2017

Final product decisions

January 31, 2017

This includes a meeting for Brooke and Roger to educate Tami and Melissa on how the product will need to be sold.

Conversation will include selling tools required / selling tips / etc...

product details delivered to Field Development

February 28, 2017

NOTE: this deadline gives us time to develop printed sales tools if needed.

Includes all of the following information:
product name
product description copy
price
sku #
link to image

Also include all product education required to present and train the product to the field.

Fall / holiday 2017

Product concept review with team

January 31, 2017

team conversation to hear what is being thought about and what the field needs

Use this information to finalize product decisions

Final product decisions

February 28, 2017

This includes a meeting for Brooke and Roger to educate Tami and Melissa on how the product will need to be sold.

Conversation will include selling tools required / selling tips / etc...

Product Details delivered to field development

March 31, 2017

NOTE: this deadline gives us time to develop printed sales tools if needed.

Includes all of the following information:
product name
product description copy
price
sku #
link to image

Also include all product education required to present and train the product to the field.

Legacy 2018

Product concept review with team

January 31, 2017

team conversation to hear what is being thought about and what the field needs

Use this information to finalize product decisions

Final product decisions

May 31, 2017

This includes a meeting for Brooke and Roger to educate Tami and Melissa on how the product will need to be sold.

Conversation will include selling tools required / selling tips / etc...

Product details delivered to field development

June 30, 2017

NOTE: this deadline gives us time to develop printed sales tools if needed.

Includes all of the following information:
product name
product description copy
price
sku #
link to image

Also include all product education required to present and train the product to the field.

Spring 2018

Product concept review with team

March 31, 2017

team conversation to hear what is being thought about and what the field needs

Use this information to finalize product decisions

Final Product Decisions

June 30, 2017

This includes a meeting for Brooke and Roger to educate Tami and Melissa on how the product will need to be sold.

Conversation will include selling tools required / selling tips / etc...

Product details delivered to field development

August 31, 2017

NOTE: this deadline gives us time to develop printed sales tools if needed.

Includes all of the following information:
product name
product description copy
price
sku #
link to image

Also include all product education required to present and train the product to the field.

pawFest 2018 product launch

Product concept review with team

August 31, 2017

team conversation to hear what is being thought about and what the field needs

Use this information to finalize product decisions

Final product decisions

November 30, 2017

This includes a meeting for Brooke and Roger to educate Tami and Melissa on how the product will need to be sold.

Conversation will include selling tools required / selling tips / etc...

Product details delivered to field development

January 31, 2018

NOTE: this deadline gives us time to develop printed sales tools if needed.

Includes all of the following information:
product name
product description copy
price
sku #
link to image

Also include all product education required to present and train the product to the field.

Fall / holiday 2018 product launch

Product concept review with team

August 31, 2017

team conversation to hear what is being thought about and what the field needs

Use this information to finalize product decisions

Final product decisions

December 29, 2017

This includes a meeting for Brooke and Roger to educate Tami and Melissa on how the product will need to be sold.

Conversation will include selling tools required / selling tips / etc...

Deliver product details to field development

February 28, 2018

NOTE: this deadline gives us time to develop printed sales tools if needed.

Includes all of the following information:
product name
product description copy
price
sku #
link to image

Also include all product education required to present and train the product to the field.