Advertising Timeline

For my thesis

Advertising

Creative Team debuts

1960

Cola Wars begin

1963

NBC drops ban on comparative advertising

1964

Surgeon General reports on smoking, tobacco ads banned in many magazines

1964

Mary Wells first woman heading agency (Wells, Rich, Greene)

1967

National Advertising Review Board launched

1971

Congress prohibits broadcast advertising of cigarettes.

1971

CBS, ABC drop ban on comparative advertising

1972

First Amendment protection granted to advertising

1976

MTV Debuts

1981

USA Today Debuts

1982

Bozell & Jacobs merges with Kenyon & Eckhardt

1986

Needham Harper, BBDO International and DDB merge to create Omnicom Group

1986

Saatchi & Saatchi buys Ted Bates Worldwide

1986

JWT: Industry's first hostile takeover

1987

WPP acquires the Ogilvy Group for $864 million

1988

Philip Morris announced plans to cut the price of Marlboro, shares dropped 23%

1993

Internet advertising breaks $2 billion as industry moves toward standardization

1999

Design

New York School

1960 - 1975

Postmodernism

1970 - 1985

New Wave

1980 - 1995

Digital

1990 - 2011

Technology

Surgeon General reports on smoking

1964

IBM introduces System 360 Transistor Computer

1964

First Commercial Satellite Launched

1965

3/4 of all network prime-time broadcast in color

1965

First Direct Dial Phones

1966

Floppy Disk Inveted

1970

VCR Invented

1971

Pong

1972

First Word Processor

1972

Post-It Notes Invented

1974

Apple Computers Founded

1976

Cell Phones Invented

1979

IBM PC uses MS-DOS

1981

Camcorder invented

1982

Disney releases "Tron"

1982

Graphic User Interface created

1983

Nintendo Entertainment System released in North America

1985

Pixar´s "Tin Toy" became the first computer-animated film to win Oscar

1988

Photoshop 1.0 Released

1990

Internet as we know it today

1993

Yahoo founded

1994

Netscape founded

1994

DVD created

1995

iPod unveiled

2001

Satellite Radio created

2001

Adobe "Creative Suite" released

2003

YouTube begins

2005

Eras

1

1960

2

1964

3

1970

4

1976

5

1980

6

1986

7

1990

8

1995

9

2000