2015 project timeline

define / refine / plan / launch

DEFINE

define what we need to do 6+ months from now and define what it looks like for review and consideration

March Madness

02/20/2015

software needs

03/01/2015 - 03/13/2015

fast start program

03/01/2015 - 03/13/2015

Holiday Campaign

03/01/2015 - 03/31/2015

pawfest product launch

03/01/2015 - 03/31/2015

Training / sales kit needs / leadership needs

03/01/2015 - 03/31/2015

April Campaign

03/02/2015 - 03/06/2015

May campaign

03/16/2015 - 03/20/2015

Legacy

07/01/2015 - 07/31/2015

Q1 campaign

07/01/2015 - 07/31/2015

2016 strategic review

08/01/2015 - 08/31/2015

Q2 2016 campaign

10/01/2015 - 10/31/2015

pawfest 2016

12/01/2015 - 12/31/2015

REFINE

refine decisions / thoughts and put the project into planning stage once determined it is a go

March Madness

02/16/2015 - 02/20/2015

pawlooza revamp

03/01/2015 - 03/31/2015

fast start program

03/09/2015 - 03/13/2015

software needs

03/16/2015 - 03/31/2015

Training / sales kit needs / leadership needs

03/16/2015 - 03/31/2015

June- August Campaigns

03/16/2015 - 03/20/2015

May campaign

03/23/2015 - 03/31/2015

pawfest product launch

04/01/2015 - 04/30/2015

Holiday Campaign

04/01/2015 - 04/30/2015

Q1 Campaign

08/01/2015 - 08/31/2015

Legacy

08/01/2015 - 08/31/2015

Q2 2016 campaign

11/01/2015 - 11/30/2015

pawfest 2016

01/01/2016 - 01/31/2016

PLAN

This is the time for all planning and preparation to be done

March Madness

02/23/2015 - 02/28/2015

pawfest

03/01/2015 - 05/31/2015

april campaign

03/09/2015 - 03/13/2015

fast start program

03/16/2015 - 03/31/2015

June- August Campaigns

04/01/2015 - 04/30/2015

May campaign

04/01/2015 - 04/17/2015

software needs

04/01/2015 - 06/30/2015

pawlooza revamp

04/01/2015 - 05/31/2015

fast start program PHASE 2

04/01/2015 - 05/31/2015

Training / sales kit needs / leadership needs

04/01/2015 - 05/31/2015

Holiday Campaign

05/01/2015 - 06/30/2015

pawfest product launch

05/01/2015 - 05/31/2015

Legacy

09/01/2015 - 11/30/2015

Q1 campaign

09/01/2015 - 10/31/2015

Q2 2016 campaign

12/01/2015 - 02/29/2016

pawfest 2016

02/01/2016 - 05/31/2016

LAUNCH

This is when all pre-launch work is done. (spit / polish / cross t's and dot i's)

april campaign

03/23/2015 - 03/31/2015

fast start program

03/30/2015 - 04/09/2015

May campaign

04/20/2015 - 04/30/2015

June- August Campaigns

05/01/2015 - 05/31/2015

pawfest product launch

06/01/2015 - 06/30/2015

fast start program PHASE 2

06/01/2015 - 07/20/2015

pawfest

06/01/2015 - 07/10/2015

pawlooza revamp

06/01/2015 - 06/30/2015

Training / sales kit needs / leadership needs

06/01/2015 - 07/20/2015

software needs

06/15/2015 - 07/23/2015

Holiday Campaign

07/27/2015 - 08/31/2015

Q1 campaign

11/01/2015 - 12/11/2015

Legacy

12/01/2015 - 12/31/2015

Q2 2016 campaign

03/01/2016 - 03/31/2016

pawfest 2016

06/01/2016 - 07/15/2016

RELEASE

This is when the project is presented to the field

March Madness

03/02/2015 - 03/31/2015

april campaign

04/01/2015 - 04/30/2015

fast start program

04/09/2015

May campaign

05/01/2015 - 05/31/2015

June campaign

06/01/2015 - 06/30/2015

July campaign

07/01/2015 - 07/20/2015

pawlooza revamp

07/23/2015

Training / sales kit needs / leadership needs

07/23/2015

fast start program PHASE 2

07/23/2015

pawfest product launch

07/23/2015 - 07/25/2015

pawfest

07/23/2015

August campaign

07/27/2015 - 08/31/2015

Holiday Campaign

09/01/2015 - 12/31/2015

Q1 campaign

01/01/2016 - 03/31/2016

Legacy

01/08/2016

Q2 2016 campaign

04/01/2016 - 06/30/2016