“Data storytelling has become a powerful part of the communications toolkit” the introduction to a September 2017 Harvard Business Review webinar on presentations explained. The introduction further noted that the ability to deliver data-driven presentations was a critical skill for many professionals.
Harvard Business Review isn’t the only organization that sees the value of presentations. Businesses of all types and sizes rely on presentations to convey information. Entire industries exist solely to help professionals develop and fine-tune their presentation skills. Books are written; classes taught. Because if we aren’t able to share our ideas we can’t get very far.
However, despite their usefulness, many presentations have a weakness that can render them wholly ineffective. They aren’t memorable. And if your audience isn’t remembering the information you’ve shared, they certainly aren’t going to act on it.
Think about the last presentation you viewed.
As each new fact was introduced, did you find it more difficult to recall the previous one? And what about the facts from the first half of the presentation as you approached the end? Even if you faithfully paid attention as each new piece of information was introduced, you may have found it hard to recall them later.
Presentations fail to make a lasting impression when the presenter fails to connect the dots. When each slide or statement or video clip provides a data point but none draw the big picture, your audience is left trying to put it all together on the fly.
According to the Berkeley Center for Teaching & Learning article, Memory and Recall, the human brain remembers best when pieces of information can be connected and situated in a familiar framework.
Context and organization beget learning and retention.
And that’s why creating a timeline can help you create a presentation that not only shares your ideas but makes them memorable.
How can a custom timeline generator help your audience see the big picture?
Events can be placed in chronological order and their relationship to one another quickly seen.
But you can do more with a timeline than create a chronological record. A timeline offers your audience a linear view of your presentation and helps them place each piece into perspective.
Using a timeline generator, you can place any set of data into an ordered sequence. Each step in a process can be detailed and placed to accurately relate to the next. For example, this timeline tracking the development of police technology shows when each new policing method was introduced and the passage of time between each new development.
Adding colors, layers, and detailed commentary can give your audience even more points of connection between data points.
The creator of this Americold Key Events Calendar used Preceden’s timeline generator to create a timeline that included several layers of overlapping events, providing viewers with a comprehensive look at the organization’s full year of activities.
Additionally, when you use a timeline generator that stores your presentation timeline online, you can access it from anywhere. You can download a copy of your timeline and print it, too. This makes your data easy to present and share.
When you use a timeline generator to create a visual for your presentation, you are helping your audience see the big picture. And when you send them home with a copy of your timeline, you are giving them a tool that will help them recall your words. And that’s how your presentation beats the odds and becomes memorable.
Are you ready to create a timeline for your next presentation and give your audience something to remember?
Sign up for your Preceden account today and begin creating your best presentation yet.